CANVAS RECRUIT REBRANDS TO CANVAS ME TO REPRESENT FOUNDERS MISSION

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TO FURTHER ESTABLISH THE BRANDS FOCUS ON INDUSTRY WIDE INCLUSIVITY AND EMPOWERMENT, CANVAS ME REBRANDS AND LAUNCHES ENHANCED TECH/MARKETING PLATFORM

 

The beauty industry-specific, e-portfolio, and recruitment startup Canvas Recruit are rebranding itself ahead of plans to further expand its focus on cosmetology students, professionals, and beauty businesses.

To coincide with the company’s new platform launch, July 1, 2020, it will now rebrand as CANVAS ME.

“While we launched Canvas Recruit to empower beauty professionals to find their full-time work home, we realized it’s about so much more than that. Canvas Me is about celebrating accomplishments, humanizing, learning and career enhancement – so much more than just recruitment, says Co-Founder & CEO, Jen Martinelli. [Continued] The Canvas Me portfolio will allow members to share their stories and form deeper connections with peers and potential employers. Members will create their portfolio to apply for opportunities that elevate their craft. They will create their portfolio to be seen, to be heard, and to live out their best career in beauty.”

Co-Founder Matt Martinelli says, “Jen and I don’t want beauty pros to create their portfolio just to get a job; they will create their portfolio to celebrate and honor their journey – whether its graduating cosmetology school, attending PBA Beacon, winning an award, or receiving a certification – beauty professionals deserve a platform to celebrate successes,” says Co-Founder Matt Martinelli.

The new name and platform redesign are directly linked to the ambitions of the Co-Founders to expand the company to “truly embody artists’ individuality, their achievements, and of course their life’s purpose in a beautiful digital way,” says Jen Martinelli.” Beyond the CANVAS ME e-portfolio functionality, the new platform will now include both cosmetology school and beauty business portfolios, as well as key multi-functional dashboards. In addition, career opportunity listings will include an applicant tracking system to streamline processes, save time, and save money for business owners.

THINGS TO KNOW:

-Existing Canvasrecruit.com members can continue to use their portfolios

-Existing member portfolios will be transferred to Canvasme.com on July 1 and include previous information, as well as a redesigned portfolio look and features

-New members can go to canvasrecruit.com and create a free account today or canvasme.com on July 1.

-Create your free portfolio and shine!

ABOUT CANVAS ME

Canvas Me was founded in 2018 by Jen and Matt Martinelli who saw a major need in the beauty space that no one truly had an answer for, which was finding and recruiting talent. With more than 22 years of beauty industry experience combined, the two set out to create a platform that not only solved that problem, but also provided the salon, barber, and spa communities with much more than just a recruitment platform. With a major focus on humanization, professionalism, and empowerment, Canvas Me provides a space that beauty professionals deserve; A platform that truly represents the industry’s talented artists and provides the tools needed to be smarter, stronger, and more determined than ever to live their best life.

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